OnlyFans Statistics 2026: Revenue, Creators, and Where the Money Actually Comes From
The most reliable OnlyFans statistics come from one place: the audited annual accounts that Fenix International, the company behind OnlyFans, files with UK regulators. This page collects those figures alongside the best independent market estimates, and it is refreshed as new numbers are published. Where a figure comes from an audited filing we say so, and where it is an industry estimate we label it clearly.
The headline is simple. OnlyFans is bigger and more profitable than ever, and the fastest-growing part of the money is not subscriptions. It is the conversation.
The Money, in Audited Numbers (FY2024)
These are the audited figures from Fenix International's FY2024 accounts, filed with UK Companies House in August 2025. The roughly 1.4 billion dollars the platform keeps is the gap between what fans paid and what creators received, which lines up with the standard 20% platform fee. It is an extremely profitable business: more than 680 million dollars of pre-tax profit on 1.41 billion of net revenue.
Press-reported preliminary FY2025 figures (reported May 2026, not yet audited) point to roughly flat net revenue near 1.4 billion dollars, with operating profit a touch below FY2024, around 666 million against 684 million pre-tax. Treat those as press-reported until the audited FY2025 accounts are filed at UK Companies House, which are due by 31 August 2026. We will update this page when they land.
How Many Creators and Fans
The filings and platform disclosures put OnlyFans at 4.63 million creator accounts and 377.5 million cumulative fan accounts. Cumulative means registered over the platform's lifetime, not active in a given month, so read it as reach rather than a live audience. The takeaway that matters: creators keep pouring in, and, as the next sections show, the platform has become far more selective about who gets on and who stays.
By Country: Traffic vs Spend
Where fans come from and where the money comes from are two different lists. Both are independent estimates, not audited figures, so the source and date sit under each table.
Top markets by traffic
| Rank | Country | Share of traffic |
|---|---|---|
| 1 | United States | ~41% |
| 2 | Germany | ~5.7% |
| 3 | United Kingdom | ~5.0% |
| 4 | Canada | ~5.0% |
| 5 | Spain | ~3.0% |
Source: Similarweb panel data, June 2026. Mexico has dropped out of the top five, and trackers disagree on the exact US share, which runs from roughly 32% to 49% depending on the panel, so read the US figure as a range.
Top markets by spend
| Rank | Country | Estimated annual spend |
|---|---|---|
| 1 | United States | ~$2.64B, about 37% of global |
| 2 | United Kingdom | ~$531M |
| 3 | Canada | ~$355M |
| 4 | Italy | ~$355M |
Source: market estimates, 2025. The US spends nearly five times the number two market. Italy and Spain are the fastest-growing spend markets, at around 25% year on year.
The two tables are not the same list, and that is the whole point. Germany is number two for eyeballs, but the United Kingdom is number two for money, because average revenue per user varies enormously from one country to the next. For a creator or an agency, targeting traffic by country without adjusting pricing and chatting strategy by country leaves money on the table. It is the same reason a US price ladder should never be copied straight onto another market, which we cover in our PPV pricing guide.
France deserves a specific mention: it sits in the global top ten by active subscribers and in the European top ten for spend per subscriber, a strong market relative to its size and a natural fit for localized, native-language chatting.
Who the Fans Are
Two numbers define the audience. Around 79% of subscriber traffic is male, and about 84% of all traffic is mobile. A mostly male, mostly phone-based audience means the experience that wins is the one that feels like a personal message on a phone, not a page someone sits down at a desk to browse.
What Creators Actually Earn
OnlyFans income follows a steep power law, the same shape seen across almost every creator platform. The median account earns very little, a small top tier earns a real living, and a thin sliver at the very top earns life-changing money. The screenshots that go viral are the exception, not the rule. What separates the middle from the bottom is rarely follower count, it is how well the fans already there are monetized, which the next section makes concrete.
Where the Money Actually Comes From
This is the most important section on the page, and the numbers here are industry estimates and analyses, not figures from OnlyFans' audited filings. Read them as directional, but they are strikingly consistent across sources:
Put those together and the picture is stark. A small minority of fans ever start a conversation, and that minority generates the large majority of the money, most of it within two days of the first message. The audited accounts point the same way: growth is coming from transactional revenue, pay-per-view and paid messages, far more than from subscription fees.
The subscription is just the front door. OnlyFans is a chatting business wearing a subscription skin.
If 17% of fans drive the bulk of revenue, the single highest-leverage move on the entire platform is getting more fans into a real conversation, faster, and keeping the ones you have engaged. That is not a content problem. It is a chatting problem.
Rented Land: Removals and Approvals
Being on OnlyFans is a permission, not a possession. In June 2026 alone, the platform deactivated 26,901 creator accounts, and only around 29% of new creator applications were approved. That is not a one-off: monthly deactivations have held in a 26,000 to 29,000 band across 2026. The platform decides who gets in, and it removes accounts at scale.
Source: OnlyFans Transparency Center, June 2026 (147,756 new applications, 42,873 approved; 26,901 accounts deactivated).
The Platform You Do Not Own
Those two numbers are the real story behind every creator's business. On OnlyFans, the audience lives on rented land. Applications can be denied, accounts can be removed, the content rules can change, and payment-processor pressure can shift what is allowed with little warning. None of that is in the creator's control.
A Telegram channel is different in one decisive way: the channel and its fan list belong to the creator outright, and Telegram supports fully automated, round-the-clock bot selling as a native feature. Telegram is not a magic universal reach machine, it is blocked or restricted in some countries and has no discovery of its own, so it is not where fans get found. Its value is ownership: the fans a creator brings there stay reachable no matter what any single platform decides. The smart setup treats OnlyFans as the place fans pay and Telegram as the layer the creator actually keeps.
2026 Ownership, in Brief
For context on the company behind the platform: founder and owner Leonid Radvinsky died in March 2026, and ownership passed to a family trust. In May 2026, Architect Capital acquired a 16% stake for 535 million dollars, valuing OnlyFans at roughly 3.15 billion dollars. These are reported facts, stated without speculation about what they mean for the platform's direction.
That is the gap OnlyChat is built to close. Since only about 17% of fans ever start the conversation that drives roughly 90% of revenue, the highest-leverage thing you can do is have that conversation with far more of them. OnlyChat runs those conversations fully autonomously across OnlyFans and Telegram, 24/7, so the revenue that lives in chat does not sit waiting for a human to get to it.
Frequently asked questions
How many creators are on OnlyFans?
OnlyFans reported about 4.63 million creator accounts in its FY2024 audited results, alongside $7.22 billion in gross fan payments. The money is concentrated: the top 1% earn roughly a third of all revenue.
How much does the average OnlyFans creator make?
Widely cited estimates put median creator earnings around $130-180 per month. Averages mislead because of a steep power law, a small top tier earns the vast majority while most accounts earn very little.
How much does OnlyFans take in fees?
OnlyFans takes a flat 20% of everything, subscriptions, tips and pay-per-view. Creators keep 80%, with payment processing included.
Where does most OnlyFans revenue come from?
Industry estimates put close to 90% of OnlyFans revenue in chat rather than subscriptions, consistent with the operations we run. The subscription gets a fan in the door; the conversation and pay-per-view are where most of the revenue is made.
Is OnlyFans still growing in 2026?
Yes. FY2024 gross fan payments reached $7.22 billion, up year over year, and creator counts keep rising. Ownership changed in 2026 (a family trust after founder Leonid Radvinsky, with Architect Capital taking a 16% stake in May 2026), but the trajectory has stayed up.
The revenue is in the conversations. Have them with every fan, 24/7.
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